A CMO who puts your website to work.
Aura reads your numbers, improves your website and measures every change from $299 a month. Add our strategists from $599 when you want human judgment beside the daily execution.
AuraTypical cost
About $5,000 to $12,000 a month (range $1,500 to $40,000)
From $299 a month, hosting included; $599 to $1,499 with our team's hours
Ships website changes
Directs others to do it
Drafts and ships after your yes
Sources: gofractional.com, webtonic.io, marketerhire.com
The strategy behind Aura comes from a team that has grown mom-and-pop shops and Fortune 500 brands alike.
- $575M+in ad spend managed
- 500+brands served
- 3B+views driven
What is a fractional CMO?
A fractional CMO is an experienced chief marketing officer you hire part-time to lead marketing strategy. You bring in that leadership for hiring, budgets across channels and board-level decisions. Fractional CMO services typically cost about $5,000 to $12,000 a month, with scope and involvement varying by engagement.
Sources: gofractional.com, webtonic.io, marketerhire.com
Side by side
| Compare | Fractional CMO | Aura |
|---|---|---|
| Typical cost | About $5,000 to $12,000 a month (range $1,500 to $40,000) | From $299 a month, hosting included; $599 to $1,499 with our team's hours |
| Strategy and leadership | Yes, their core strength | Recommends from your data; Managed adds our strategists |
| Reads your analytics daily | Varies by engagement | Every morning, with sources |
| Ships website changes | Directs others to do it | Drafts and ships after your yes |
| Measures each change | Varies | 7, 14 and 28 days, every change |
| AI answer visibility | Varies by engagement | Built in, through Rank Prompt |
| Ads, email, CRM | Strategy and oversight vary by engagement | Ads in 2027, email and CRM next |
Fractional CMO pricing from public guides: gofractional.com, webtonic.io, marketerhire.com (checked October 2026). Aura plan prices are invite-only beta pricing.
“They took a lot of pressure off my team and worked tirelessly to get the job done.”
Built for owners who need the work done
Your site and search need steady work, you want to see what changed and what it earned, and you'd rather spend hundreds a month than thousands.
Many owners use both
Aura does the daily work and hands your fractional CMO a clean record of what shipped and what it earned. You pay for strategy, not for someone to chase the website.
We also compare Aura with a marketing agency and other AI CMO tools.