AI CMO tools compared: Aura, Okara and Lindy
Your website should win more customers every week. Aura finds the fix, ships it after your yes and measures what changed, with hosting included and our strategists on call. Compare Aura, Okara and Lindy below.
From $299 a month, hosting included
OkaraFree plan; paid from $129 a month
$50 free credits; $49.99 per user a month- Prices from each company's website, checked October 23, 2026.
Built by a team that has grown mom-and-pop shops and Fortune 500 brands alike.
- $575M+in ad spend managed
- 500+brands served
- 3B+views driven
Quick comparison
The same label covers three different products. Here's what each one says it does, on its own website.
| Compare |  Aura | Okara | |
|---|---|---|---|
| Who it's for | Small businesses that want their website, search and AI answers handled, with a human team on call | Startups and lean teams; its use cases include small business, SaaS and ecommerce | Teams that want an AI employee across their tools; its AI CMO is aimed at founders and small marketing teams |
| What it does today | A daily briefing from GA4, Search Console, Clarity and AI answers; drafts and ships website changes; measures each at 7, 14 and 28 days | 10+ agents: SEO, GEO, writer, Reddit, X, LinkedIn, influencer, UGC video and coding (fixes as GitHub pull requests) | Research, analysis and creative agents: positioning, trend and ad research, copy, ad designs and video |
| Approval and undo | Digest is the default: nothing goes live without your yes. Undo any change for 30 days, and every launch is checked on the live page that night | You review and approve before anything is published | Anything with outside impact waits for your approval |
| Pricing as published | From $299 a month, hosting included; $599 to $1,499 with our team (beta pricing) | Lite $129 a month, Pro $249 a month; yearly $1,290 or $2,490 | Team $49.99 per user a month with 5,000 credits; Enterprise custom |
| Free plan | No. Invite-only beta | Yes: analysis and strategy only. 7-day trial on paid plans | $50 in credits that last 7 days, no card |
Sources: okara.ai, okara.ai/pricing, Lindy's AI CMO article, lindy.ai/pricing, checked October 23, 2026. Aura prices are invite-only beta pricing.
Aura: your website, fixed and measured.
Aura learns your business into a Brand Brain, reads GA4, Search Console, Clarity and your AI answer visibility through Rank Prompt every morning, and sends one plain-English briefing. It drafts the real change on a staged copy of your page and ships it after your yes. Every change is measured at 7, 14 and 28 days, and any change can be undone for 30 days.
It's built by a marketing team with a decade of client work, so a With our team plan adds our strategists' hours. Today Aura works on your website, Google and AI answers; ads come in 2027, and email and CRM next.
Built for owners who want real changes on their real site, approved by them and measured every time, with people on call when they want them.
Checks pass Preview ready Undo for 30 days
Low risk40 credits
Tank and tankless. Licensed plumbers, upfront pricing, clean work.
Okara
Okara: many agents across your channels
Okara calls itself "the AI CMO" and runs a roster of agents. It first researches your site and writes strategy documents (product, marketing strategy, competitors, brand voice and content strategy), then its agents draft blog posts, social posts, Reddit replies, influencer outreach and UGC video concepts. A coding agent sends technical SEO fixes as GitHub pull requests, and approved work can publish to WordPress, Webflow, Framer, Wix, LinkedIn and X.
Its FAQ says the agent doesn't post automatically: you review and approve before anything is published. Pricing: a free plan for analysis and strategy, Lite at $129 a month and Pro at $249 a month, with a 7-day trial.
Built for: teams that want volume across social, content and community.
Lindy: an AI employee with a marketing team inside
Lindy sells an AI employee that works in Slack, your inbox, meetings and 1,500+ connected apps. Its AI CMO is three agents: Research studies your brand and competitors, Analysis tracks trends, high-performing ads and keywords, and Creative writes copy, designs ads and produces video variants, according to Lindy's AI CMO article.
Lindy's pricing FAQ says anything with outside impact, like sending an email or publishing a doc, waits for your approval. Pricing is credit based: $50 in free credits that last 7 days, then Team at $49.99 per user a month with 5,000 credits, and custom Enterprise plans.
Built for: teams that want one assistant across inbox, meetings and apps, plus ad creative to test.
How to choose
- Name the job. Content and social volume points to Okara. A general AI assistant with marketing research and creative points to Lindy. A website that wins more customers every week points to Aura.
- Ask what ships without you. All three say they wait for approval. Then ask how you undo a change after it goes live. Aura gives you 30 days.
- Ask how results are measured. Look for a fixed window per change. Aura measures every one at 7, 14 and 28 days.
- Check what's human. Aura gives you both: the software every day, and our strategists when you want them.
Still deciding between software and people? Compare Aura vs a fractional CMO, Aura vs a marketing agency, or doing it yourself with ChatGPT. New to the category? Start with what an AI CMO is.